Search works when the shopper knows what they want. Atomz is built for when they don't
Most shopping sessions don’t start with a product name. They start with a use case, a need, a moment.“I need an outfit for a beach wedding.”“Something to help with joint pain.”“Lighting for a small cozy room.”
No one’s guiding them toward what actually fits.
Confusion ends the session before action.
Shoppers see choices, not direction.
Zero-result pages stall the journey completely.
Knowing who they are isn’t enough.
