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ATOMZ.

Dietary search · Food & beverage

Allergen-free and dietary search for Shopify food brands

Food shoppers search by what they cannot eat as much as what they want. Atomz writes allergens, free-from claims, diet, and certifications into structured fields so a shopper can find a product that is genuinely safe for them.

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A shopper askslive

gluten-free dairy-free snacks, no nuts

Before Atomz, an agent reads

A title and a price, with none of the fields this search needs to match.

Result, passed over

After Atomz, an agent reads

Free from
GlutenDairy
Diet
Vegan
Certifications
Certified GF
Contains
Soy

Result, your product is the answer

Every word in the question maps to a structured attribute, so the right product is the answer.

The problem

Why keyword search misses this.

A free-from claim is a safety statement, and keyword search treats it as a phrase to match in prose. It cannot reliably tell that a product is free from nuts rather than containing nuts, and it misses a product that is dairy-free but never spells it out. For a shopper with an allergy, a wrong result is not an inconvenience, it is a risk, so they shop where the data is clear.

What goes in, what matches

The fields that answer the search.

The left column is what a shopper types. The right is the structured field Atomz writes to your metafields, the thing search and an agent match on.

A shopper types

gluten-free and dairy-free

Free from: GlutenFree from: Dairy

vegan snacks with no nuts

Diet: VeganFree from: Nuts

certified gluten free

Certifications: Certified GF

How Atomz does it

Written once, to fields you own.

Atomz writes the allergens a product is free from, what it contains, the diet it suits, and its certifications into your Shopify metafields as structured fields, so a shopper can combine several constraints and see only products that meet all of them.

Everything lives in your Shopify metafields, so the same data powers your on-store search, your AI Assistant, and the off-site agents that read Shopify Catalog.

Allergen-free & dietary search: questions merchants ask

How is free-from different from just mentioning an ingredient?+

Free-from is a structured claim that the product does not contain an allergen, stored separately from what it does contain. That distinction is what keeps an allergic shopper safe, and keyword search cannot make it reliably.

Can a shopper combine several dietary constraints?+

Yes. Because each constraint is its own field, a shopper can ask for gluten-free, dairy-free, and nut-free at once and see only products that satisfy all three.

Does it surface certifications?+

Yes. Certifications like certified gluten-free or vegan are their own field, so shoppers who require a certification rather than a claim can search for it directly.

Get started

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