Identifier search · General catalog
SKU and model number search for Shopify
Repeat buyers and B2B accounts search by the SKU or model number, not the marketing name. Atomz writes SKUs, model numbers, and MPNs into matchable fields so a known buyer reaches the product in one search.
Score your store free first →WH-1000XM5 or SKU BRV-204-BLK
Before Atomz, an agent reads
A title and a price, with none of the fields this search needs to match.
Result, passed over
After Atomz, an agent reads
Result, your product is the answer
Every word in the question maps to a structured attribute, so the right product is the answer.
The problem
Why keyword search misses this.
A SKU or model number is structured code, and keyword search reads it as fuzzy text. It breaks on the dashes, drops the formatting, and cannot match a variant code to its parent product. The buyer who knows exactly what they want, often your most valuable one, gets a no-results page.
What goes in, what matches
The fields that answer the search.
The left column is what a shopper types. The right is the structured field Atomz writes to your metafields, the thing search and an agent match on.
WH-1000XM5
BRV-204-BLK
204 black
How Atomz does it
Written once, to fields you own.
Atomz writes the SKU, model number, MPN, and variant codes into your Shopify metafields as exact fields, so a search for any of them resolves to the right product and variant without the shopper guessing the product name.
Everything lives in your Shopify metafields, so the same data powers your on-store search, your AI Assistant, and the off-site agents that read Shopify Catalog.
SKU & model number search: questions merchants ask
Why does keyword search miss exact SKUs?+
It tokenizes the code and matches loosely, so formatting and dashes throw it off and a variant code never connects to its parent product. Atomz stores the code as an exact field instead.
Is this useful for B2B and wholesale?+
Very. B2B buyers reorder by SKU and model number, so exact-code search shortens a repeat order to a single search, which is what those accounts expect.
Does it match partial codes?+
It matches the structured field, and you can choose how forgiving the match is, so a recognizable partial like the variant suffix still resolves.
Get started
See what an agent reads when it hits your store.
Drop your store URL for a free readability score, or add the app and Atomz starts making the catalog readable today.